Bepanthen back on TV
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Bepanthen nappy care ointment is back on TV. €Mums love the charm and warmth of the Bepanthen Ointment 'toys' TV advertisement, so we've been back on TV with it since July,€ says senior brand manager Neil Heffer.
This represents a significant spend for Bepanthen during 2015 and is part of a fully integrated above and below-the-line plan to drive penetration for the brand among new users, says Heffer. Bepanthen is available in three sizes: 30g £3.99; 50g £5.99; and 100g £7.99.
Bayer Healthcare: 01635 563 786