Ads highlight Chloraseptic speed of action

A consumer press campaign for Ultra Chloraseptic is now appearing in newspapers and the women’s press. The campaign highlights users’ reactions to how fast Ultra Chloraseptic works to emphasise the ‘numbs in seconds’ product benefit and differentiate it from other treatments in the category.

The company says there is also a clear message of reassurance for first-time throat spray users that Ultra Chloraseptic isn’t harsh and doesn’t hurt upon application.

Ceuta Healthcare: 0844 243 6661

Recommended

Watching brief: Self-testing

Watching brief: Digestive health




This website is for healthcare professionals, people who work in pharmacy and pharmacy students. By clicking into any content, you confirm this describes you and that you agree to Pharmacy Magazine's Terms of Use and Privacy Policy.

We use essential, performance, functional and advertising cookies to give you a better web experience. Find out how to manage these cookies here. We also use Interest Based Advertising Cookies to display relevant advertisements on this and other websites based on your viewing behaviour. By clicking "Accept" you agree to the use of these Cookies and our Cookie Policy.