Introduction
What are essential oils?
Essential oils are also known as volatile oils. The fragrant essences of a plant are extracted naturally, via processes such as steam/water distillation or by being pressed. Each type of oil has a different chemical composition.
What is Aromatherapy?
Aromatherapy is a complementary & alternative treatment which involves the use of essentials oils, with the aim of having a positive effect on mood or wellbeing. It is a natural method which is based on the activity of the essential oils' biochemical molecules. Essential oils may be used in a variety of ways:
What is the appeal for customers?
Some of your customers may be considering using products based on natural ingredients. This may be due to allergies/sensitivities to certain chemicals, contraindication to medication or simply personal choice to use more plant-based/natural products. Their decisions may also be influenced by the following:
- Used such products before
- Read articles in the press
- Saw recommendations on websites/social media
- Recommendations from friends.
As a member of the pharmacy team, it is useful for you to have an understanding of this area to be able to support customers in their choices.