The video above shows how nasal rinses offer non-medicated relief from colds and congestion and explains how they work.
Why practice regular nasal cleansing?
Nasal cleansing is a well-established treatment in many European countries but is a new consumer behaviour in the UK.
Currently only 11% of UK consumers say they know a lot about nasal cleansing products, however 87% are open to buying – so there is a clear sales opportunity.1
Practising nasal hygiene is a worthwhile self-care regime with significant health benefits. It can improve quality of life and reduce the duration of illness.2
As a daily routine, it can help maintain the body’s natural barrier to bacteria, germs and viruses. Nasal rinses can reduce the days of illness due to colds and flu by up to 42 per cent.3
Nasal cleansing products such as BecoCleanse are non-medicated and can be used by customers of all ages. They are also suitable for women who are pregnant or breastfeeding.
Building sales
