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Rennie is celebrating food in a new 'Happy Eating' campaign. The brand is challenging SORTEDfood, a food channel on YouTube, to cook tasty dishes with unusual ingredients in 'The Rennie Mystery Box Challenge'.

The campaign also includes new outdoor and mobile adverts featuring prominent visuals of food under the headline 'Love Food. Hate Heartburn', with 'Happy Eating' as the end line. Running throughout the year, the activity is expected to reach 18.2m consumers.

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